May 17, 2010 09:03 ET

Former Joost CEO Matt Zelesko Joins Inform Technologies as CTO
Zelesko to Oversee Technology Strategy and Development for the Company
NEW YORK, NY--(Marketwire - May 17, 2010)

Inform Technologies, a leading developer and provider of semantic web solutions, today announced it has further strengthened its senior management team with the addition of highly-experienced technology executive, Matt Zelesko. Zelesko, former CEO of Joost, will immediately assume the role of Chief Technology Officer. This strategic appointment adds significant technical expertise to Inform's leadership team and will enable the company to expand its semantic web solutions and related offerings.

"Matt brings an exceptional level of experience, knowledge, and wisdom to Inform and will play an instrumental role in driving the company forward in the emerging semantic web solutions market," said Rob Balazy, CEO of Inform. "Technology innovation has and continues to be an integral part of our company, and I look forward to working closely with Matt and the rest of the team as we take Inform through the next phase of its growth and expansion."

In his role as CTO, Zelesko will oversee all technology development and operations and will guide the long-term technology strategy for the company.

"Media publishing is undergoing a dramatic transformation as content moves online, presenting a tremendous opportunity for publishers who adapt quickly. Inform has a strong portfolio of premium publishers who understand the opportunities and the role that technology will play in their future success," said Zelesko. "I look forward to working with this outstanding team as we leverage our proven semantic technology and new innovations to capitalize on the substantial opportunities ahead for our customers and our company."

Prior to joining Inform, Zelesko served as the CEO of Joost, an online aggregator of premium video entertainment. As CEO, he led the company through a successful acquisition by Adconion Media Group. Previously, he served as Senior Vice President of Engineering responsible for Joost's global technology organization. Prior to joining Joost, he served as Vice President of Engineering for Comcast Interactive Media (CIM) where he was responsible for the development and delivery of all CIM web properties, including the Comcast portal and Fancast. Zelesko has also held executive engineering leadership roles at Voyence, Ipsum Networks, and Cisco Systems. He earned a B.S. from Cornell University and an M.S. from Stanford University. Follow him on Twitter @mzelesko.

About Inform
Backed by Spark Capital, The Stephens Group, and The Oklahoma Publishing Company, Inform is a leading developer of semantic web solutions used by some of the web's most authoritative publishers. Inform's technology suite automates keyword extraction and related content mapping to help publishers of all sizes form more definitive destinations, thereby increasing user engagement and revenue.

For more information, visit www.inform.com

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